Do you want to evolve your company, but don’t know how? So, find out here how to take the first step, through the teachings of the greatest marketing experts in the market. We know that, nowadays, thanks to the internet age, information is quickly shared at all times. Entrepreneurs, therefore, need to be very attentive to market innovations, which are not few. A study published by MLabs in 2020 pointed out that 68.2% of entrepreneurs actively participate in the decision-making process for purchasing their company’s digital products or services. That is, they need to be regularly updated about new online trends .

So, for those who own a business, keeping up with the

Marketing sector , always bubbling with new ideas, can be a big challenge, whether online or offline . With this theme in mind, we’ve brought you 7 books TV and Radio Broadcasting Email List that will help you develop your brand’s potential, with revolutionary teachings that will make you “get out of the box” and, likewise, immediately applicable to strengthen ventures of any size and particularities. Embark with us on this reading! 1. Guerrilla Marketing – Jay Conrad Levinson For our first book, we brought one of the works considered immortal in marketing . “ Guerrilla Marketing ”, a methodology conceived by Jay Conrad Levinson, an author with extensive experience in advertising agencies, is marketing that is a little more aggressive, in a positive way, than common strategies.

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Such a technique received such an extravagant

Name because it was inspired by the guerrillas of the Vietnam War. These, in turn, achieved extraordinary results through their too cheap methods. The basis of this artifice is to create advertising on the streets in a completely GMX Email List unconventional way. Therefore, the objective of guerrilla marketing is to apply highly creative strategies without spending almost anything to do so. Therefore, this is an essential work for any business owner or professional in the field of marketing because. In addition to being of a methodology practiced by several notable organizations, it will always be in high demand in the market, due to its great reach in the promotion of the brand.

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